Account Foundation

for Marketing Operations

Having accurate data and strong operations are key to any ABM program. Let us show you how to quickly set up an account foundation so your organization can run ABM like a well-oiled machine.

  • Have you been asked to support Account Based Marketing but are not sure where the right place is to start?
  • Can you accurately match all leads to their respective accounts, or is it a painstakingly manual process?
  • Do you need to streamline your account selection and prioritization?
  • Can your Sales team see all the activities for contacts AND leads at the accounts they care about?

If you answered yes to any of these questions, find out how Engagio can help. Reach out to us today.

Hortonworks leverages Engagio to automatically match all leads to their respective accounts, which ensures all leads get routed and followed up appropriately, with the right content and in a timely manner. Erin Cresta, VP of Global Digital Strategy & Operations, and her team were able to triple BDR appointments/month and increase marketing sourced pipeline by 300% quarter-over-quarter.

erin cresta hortonworks

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