Field Marketer / Demand Generation

Ensure your field marketing programs and enterprise campaigns are successful by streamlining the process of working with Sales. Easily coordinate and scale personalized invitations and executive outreach – for driving new business, accelerating opportunities, and selling to current customers. And measure early to late stage outcomes to report on the impact of your programs.

Integrated ABM

You know integrated programs and field events are great for driving engagement into target accounts. But, let’s face it – executing them is no easy task. It’s stressful to continually check in with Sales to see if they approved the lists, reached out with the right messaging, or followed up with non-responders. Today, there’s no easy way to track these activities, which makes your job hard! To successfully create engagement at target accounts, your initiatives must be coordinated with Sales.

You need orchestrated outbound efforts and a way to track progress.

With Engagio’s orchestration software, Marketing can run account-based plays that streamline Marketing and Sales coordination to penetrate target accounts, accelerate pipeline, and drive account expansion.

Deal Nurturing

You’ve worked hard to create an opportunity, but your reps are busy spending time with deals that are closing now. Most marketers don’t have the right level of visibility to spot slow-moving deals or the ability to act in a coordinated way with Sales to re-engage key opportunities that have stalled out. Automated nurture from marketing automation doesn’t work since it is generic and impersonal, and Sales wants to maintain control of what’s being sent to their accounts. You need a solution that helps you accelerate early-stage opportunities, working in perfect synchronization with Sales.

Engagio lets you to nurture existing opportunities in a personal, coordinated way with your Sales team, so you can help accelerate deals and win more.

Account Expansion

Cross-sell and up-sell initiatives require a rich knowledge of the account and personalized outreach. However, many teams still rely on marketing automation for customer programs, which often are impersonal and lack coordination with Sales and Account Management. Would you put the top contact from your most important clients into automated nurture?

Engagio allows Sales and Marketing teams to orchestrate ABM plays that deliver timely, relevant and personalized touches to expand revenue within existing accounts.

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Marketing Executive

Get insights into your high value accounts and measure engagement so your ABM team can drive ongoing success and measure impact easily.

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Marketing Operations

Automate reliable lead to account matching and set your team up for ABM success with the right data and structure in an account-based world.

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Sales

Get a real-time view of the accounts you care about most to understand where you need coverage and who is taking what actions.