Multi-channel account-based programs can be very effective at driving engagement and connecting at a human level. However, orchestrating ABM programs across your entire organization can be time-consuming, difficult to execute and even harder to scale.
- When multiple departments get involved with communication across many channels, lines get crossed, which can kill deals.
- Fully automated outreach solutions strip away the human element, depersonalizing the sales process – and nothing is a bigger turnoff to prospects.
- Visibility into programs that involve multiple teams is restricted – it’s not always clear if key actions have occurred or are consistent.
Engagio enables you to orchestrate account-based plays with confidence and ease:
- Run multi-person, multi-channel plays across your sales, marketing and customer success marketers from anywhere on the web.
- Scale personalized, relevant touches by leveraging technology where is matters and integrating human touch where it counts.
- Design plays your SDRs and Sales team can quickly and easily run against your key accounts for any sales situation.
Speak with an Account Based Everything Specialist to learn more!