DASH Account Based Attribution

Connect the dots between your ABM Programs and Revenue

  • Driving engagement through ABM programs is important, but ultimately the program success needs to measure business performance and revenue.
  • Multi-touch attribution is complex and expensive – attributing credit across different people, channels, systems, and products requires a specialized set of skills and solutions.
  • As marketers, we don’t need another tool to add to our expanding tech stack.
  • Attribution is about more than just revenue – you must understand what influences key outcomes at every stage of the customer journey.

Engagio’s Dash Account Based Attribution delivers insights into revenue performance through multi-touch attribution analytics

Dash account based attribution in salesforce
  • Analyze conversion rates at every stage of the customer journey and optimize your account-based funnel.
  • Understand what’s working and what’s not to drive higher engagement and close more deals.
  • Evaluate results using multi-touch attribution models like First Touch, Last Touch, Equal Touch, and many others including custom models.
  • Consolidate your stack and turbocharge your existing technology with out-of-the-box Salesforce dashboards to show attribution at every stage of the customer journey.

Speak with an Account Based Everything Specialist to learn more!